video content - writer/editor: SCOTT CRARY
client: MAZDA
[interactive marketing]
>>>”The site, designed to mimic the Mazda Museum at the Hiroshima Design Center, offers video clips of designers talking about how cars are developed and close-ups of 30 of Mazda’s cars.”
-Online Media Daily
>>>”Editor’s Pick!”
-Ad Age
>>>”Initiatives like the online museum have proven successful in drawing Mazda’s younger customer base into brand experience.”
-Adweek