photographer/writer: SCOTT CRARY
client: LOMOGRAPHY
[branded content]
>>>Lomography partnered with Crary to promote its iconic Lomo LC-A+ 35mm camera by having Crary create an original photo series. Part of the brand’s “Lomo Amigos” campaign, additional contributors included actor Elijah Wood, author Neil Gaiman, actor David Arquette, and musician Beirut, among several prestigious others. A top performer on Lomography’s social media like Instagram, Crary’s contribution was also presented on Lomography Magazine, which draws 2 million monthly visitors.
>>>”We immediately fell in love with the idea of (Crary’s project) and are even more fascinated by the results.”
-Birgit Buchart, Marketing Manager at Lomography USA
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