creative director: SCOTT CRARY
client: SEAGRAM’S GIN
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>>>Seagram’s Gin partnered with Spain’s Número Cero to present an interactive online tour through 40 years of musical subcultures in New York City, curated exclusively by Scott Crary.
>>>”There are as many stories in New York as there are inhabitants of the metropolis and, as some of the best come to us from songs, we’ve gathered a few that have the city as a link. (…) Grab a Seagram’s Extra Dry Gin while listening to these songs to experience…The New York Life.”